For profit-conscious advocates, theatre artists are finally accepting their role in a market-based economy. Meanwhile those of us that are skeptical of restricting art to what is profitable (or profitable for real estate) can understand the entrepreneurial shift as a way to throw off some of the chains that have kept cultural production in the hands of a well-insulated elite.
The Lounge is really a reincarnated version of my experience at the Tarragon. It is intended as a geographical manifestation of the amorphous concept “Canadian Theatre community”.
For PuSh as a Festival, we now have physical space, a home of our own, to invite more interaction with our audiences and guests during the Festival. It’s as simple as the ability to have a place where pass holders can meet with audience services staff in person, where visiting artists and presenters can be welcomed and pick up materials without being in the middle of a bullpen.